Accredilec Master Electricians arrived at our door with a powerful reputation but no digital footprint to prove it. They were well-established, trusted in the petrochemical industry, and doing remarkable work… just quietly.
Their challenge wasn’t capability; it was visibility. They needed a digital presence strong enough to attract blue-chip clients, support tender applications, and showcase the quality of their work. That’s where we stepped in.
BUILDING A DIGITAL FOOTPRINT FROM SCRATCH
Client Brief:
Accredilec wanted a website that acted as a credible, professional digital footprint, one that would help them secure major petrochemical tenders and position them as industry leaders. They had no online presence, no logo, no brand assets, and no documented content. This gave our team a rare opportunity to build something exceptional from scratch.
Challenge:
Accredilec had decades of experience, but none of it lived online. No photos. No written content. No documented processes. No brand identity.
This meant we weren’t just designing a website, we were building the entire foundation of their digital story.
OUR SOLUTION: A MULTI-LAYERED BRAND & DIGITAL TRANSFORMATION
Establishing a Digital Footprint We began by laying down the core structure of their online presence, ensuring their business had a credible, professional digital home that future clients could trust.
Website Design & Development We designed and built a powerful website that quickly became a strategic asset. This site played a significant role in attracting and securing major tender contracts in the petrochemical sector for the next five years.
On-Site Immersion To truly understand their operations, we spent three weeks with their installation teams and their executive office, observing, documenting, and capturing the essence of how they work. Our team photographed their processes, recorded audio interviews, and collected raw insight that became the foundation of their brand story.
Content Creation With Purpose Using the media we captured, we crafted compelling storytelling content that showcased their expertise, work ethic, and technical capabilities. This brought their story to life in a way their clients could finally see and trust.
Brand Identity Creation We developed a strong, distinctive brand, logo, colours, visual personality, and messaging that aligned with their vision, mission, and company values. Their new identity gave them the confidence to show up professionally in every space, from tenders to social platforms.
THE RESULT
A fully realised brand. A credible digital footprint. A website built for authority and conversion. A story that finally matched the calibre of their work.
Accredilec now shows up with clarity, confidence, and a digital presence worthy of their legacy.
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